And the best part is…you can have it almost overnight!

"Who Else Wants To Exponentially And Predictably Catapult YOUR Practice To Record Levels, Be One Step Ahead Of Your Competition, And Totally Dominate Your Marketplace…Without Any Effort Whatsoever From You…Guaranteed?"

"Inside secrets" to supercharging your practice, attracting piles of cash- paying patients, creating mega wealth…while finally allowing you to take more time off and live the quality of life you've been dreaming about. If you're serious about growing your practice to legendary levels while having all the free time you want, this is must read material…


From: Dr. Chris Donofri, D.C.

Dear Fellow Chiropractor and Friend,

Time to wake up… it's a whole different world marketing a Chiropractic practice these days…and it's continuing to change (every day) at a "dizzying" pace. If you're not keeping up, changing and improving your marketing and advertising EVERY month…you're toast.

Not only do you need to understand marketing like an "expert" today, you need to know how to use multiple medias all at the same time, while always being one step ahead of the dozens of other Chiropractors who are advertising in the same media you are...and using the same message. It's enough to make your head spin and keep you up late at night stressing out about where your next patients are coming from.

It was easier in the "old days"…you'd place and ad in the yellow pages, or the local newspaper, join a few insurance plans and the phones would ring off the hook with new patients. Sorry…those days are gone! Now you need to keep up with the incredible changing pace of media, like the internet, infomercials and the "high tech" solutions that are being offered today…while still "effectively" using things like direct mail, lead generation ads, yellow pages, display ads and other "traditional" media.

Here's what's happening right now: What used to work to market and advertise your practice in 2000 no longer works today. Scarier is the fact, that what used to work 1 year ago and even 1 month ago, often no longer works today to market your practice…at least with any kind of "predictability". Sure, there's always 1 or 2 things that work…maybe even well…but eventually they all burn out and stop bringing in new patients the way they used to when you first started using them. It's totally frustrating…I know.

Here's the reason why: More and more Chiropractors these days are using advertising from marketing kits that have "Done- 4- U" ads, condition reports, lead generation ads, newspaper inserts, web pages, press releases, etc.. You name it…it's in the kit! Or…they simply listen to their local ad reps and put all the marketing and advertising in their hands…and hope for the best.

It's A Recipe For Disaster

Tell me if this sounds familiar to you: You're "stressed out" about building your practice (or…you're one month away from serious financial crisis) and are looking for ways to generate as much income as humanly possible, but you're not a marketing expert. So, you call in sales reps from multiple different advertising media…like your local newspaper, Val Pack, Yellow Pages, radio, internet companies or even a local advertising agency to put it all together for you. Guess what…

They All Have Similar Advice

Make a "big flashy ad" with more pictures than words and run it consecutively over a span of months. They excite you with stories of other Chiropractors that have had incredible results listening to their advice (even though you never get to find out exactly who these Chiropractors are). You trust them because they are "experts" in their field. You start to salivate…dreaming of the new house and Porsche you'll buy with all the new money you're about to make.

You wait desperately for all the ads to come out. You've hired new staff, developed new systems and trained everyone so they can handle the onslaught of new patients that are about to flood your practice. The ads hit…and the phone never ends up ringing. It's a queasy feeling you get in your stomach, thinking about how many thousands of dollars you've just flushed down the toilet.

In the end…it somehow ends up always being your fault. The local ad rep or agency tells you that "you didn't give the ads a chance". The Chiropractic coaches stop being available to answer your email questions and concerns. The ad reps ask for new meetings with you, want to create new campaigns or new strategies to hit other "new and exciting" media and marketplaces. No one can pinpoint the exact reason why the campaigns failed, so they ask for thousands of dollars more. Unfortunately…

The Story Is Always The Same In The End.

It's almost addicting. You know in your heart that another one of these campaigns created by the so-called "experts" is not going to do any better than the 1st…but you take a chance and spend more money in the hope that "this time it's going to hit big". Guess what…same results as the 1st one. It becomes a "treadmill" that takes a long time to get off.

Most Chiropractors usually give up on advertising at that point. Nobody wants to go through that hell again. You eventually make the assumption that "advertising doesn't work" and strategize other lower cost ways to bring new patients into your office. Why would you spend money every month on something that doesn't work?

How Do I Know All This? It was exactly what I was doing for years. Those days are long over though…

Listen: What I'm about to tell you will change everything about how you market and advertise your practice…and, it will:

 
Attract a flood of new patients overnight… regardless of how many other Chiropractors are in your area
Dramatically reduce the costs of your marketing and advertising
Allow you to use any media you want with predictable and trackable results
Give you total security…knowing exactly where your next patients are coming from
Get immediate results that bring in piles of cash!
 


Here's What It's All About: For years I ran a successful Chiropractic practice, seeing hundreds of patients every week. I did all of the "traditional" marketing when I first started out…yellow pages, newspaper display ads, radio and every other media you can think of. That's not what brought piles of patients into my office though…

In fact…I lost thousands of dollars (like most other Chiropractors) listening to bad advice. My 1st mistake was…listening to all the "experts" out there. I thought my job was to focus on being a good doctor, while someone else could handle my marketing for me if I gave them enough money. That, I quickly found out was a…

Big Mistake!

For the next few years, I spent my time doing grass roots marketing…anything and everything that could grow my practice that didn't cost much money.

Guess What: It worked! The problem was…that I was totally burnt out, had no quality of life and wanted to quit my practice.

Why Was This Important? Because the frustration forced me to become great at marketing and copywriting. And…

That's When I Decided To Take Massive Action…
And, My Life Instantly Changed Forever

Here's The Story: I decided to sell my practice and take a year off to live in sunny California, totally dedicating all my time and 'immersing' myself into study. I tapped into the best minds of the top experts and 'gurus' in the direct response marketing and copywriting field…going to the most intimate and sought after seminars with the best minds in marketing today, buying every information product that was available. I spent time learning every secret…stealing hours every day to study every bit of information I could get my hands on and learn from these copywriting masters and marketing legends.

World Class Copywriters And Marketing Icons like: John Carlton, Dan Kennedy, Gary Halbert, Gary Bencivenga, Ted Nicholas, Robert Bly, Jay Abraham, Joe Sugarman and the old Hall of Fame copywriting and marketing masters like…John Caples, Victory Schwab, Claude Hopkins, David Ogilvy, and Robert Collier. The names read like a "who's who" list of Hollywood stars.

Here's What I Discovered From Studying These
Marketing And Copywriting Masters…
That Literally Exploded My Practice…Overnight…
AND… Put My Marketing System On Autopilot:

 
The key ingredients that must be put in EVERY direct response ad to get the phone ringing off the hook. Leave out any of these (even one) and your ad may totally flop.
How the right headline can increase the response of any ad by 700%. That's NOT a misprint. Imagine taking any one of your current ads…and just by swapping out a perfectly crafted headline, your response rate goes off the charts.
Why the worst advice, that's always given to you by your local advertising agency or ad rep is…that, frequency is the key to getting people to respond to your ad. You end up spending more and more money every month and get less and less new patients.
The tricks to getting your direct mail opened every time. No more ending up in the round file (garbage can) with the rest of the junk mail. If it doesn't get opened, you can't drive new patients into your office.
The steps to putting your marketing SYSTEM on autopilot…so you can sleep at night, knowing exactly where your next patients will be coming from.
Why the advice you get from all the so-called "experts" out there about marketing and advertising is almost always wrong.
Simple copywriting tactics that can double your profits overnight. (The master marketers use these tactics…while 99% of Chiropractors have no idea what they are!).
How to grab your patient by the neck and suck him into your ad, compelling him to read the rest of your ad as you weave your story (pitch)…until you finally and masterfully close him. By the time they've read your ad, they shouldn't be able to sleep without racing to the phone in a breathless passion to get what you are offering.
Why the layout and design of your ad has almost nothing to do with increasing your response to your ads. Newspapers, print media reps, and ad agencies will try to convince you (incorrectly) that this is the key to increasing response from your ads.
How to find and use the right "Hook" to instantly capture the interest of your prospective patient and keep her mesmerized as you masterfully craft your Chiropractic offer like a great novelist. Most businesses have a hidden hook or an outrageous story, that if properly told in print, dramatically sets them apart from their competition and attracts patients like a magnet.
How to find your prospective patient's ultimate passionate "sweet spot" by using proven psychology to sell your office. The key to selling is to understand how and why your patients make their decision to come see you.
How to use "triggers" to gain instant rapport with your prospective patient so they trust you and want to become a patient in your office. (These triggers work like Pavlov's dogs…getting patients to salivate every time they hear you ring the bell).


The best part is…

These Are The Same Strategies That Work Like "Magic" In EVERY Business…In EVERY Market...In EVERY Economy

It doesn't matter what city you live in, what your demographics are, or even what type of practice you have. Great copy ALWAYS works when you craft the right MESSAGE to the right MARKET and then place that message in the right MEDIA.

Here's what I did next…

I threw out everything I learned about "traditional" marketing and advertising, and every pre-conceived idea I knew or learned over the years. I stopped using the pre-fab lead generation and marketing kits I owned, stopped listening to the "experts"…and immediately started to write my OWN ads and marketing campaigns.

Guess what happened…

The phone started to ring off the hook. My cost per lead got cut in half (from $60 per lead to $28 per lead). My response rate from lead generation direct mail campaigns (sequence of mailings) more than doubled (from 15% to 28% to be exact). That's virtually unheard of in direct response marketing. I started using powerfully effective copy in every media that was available. My newspaper ads, inserts and editorials started "pulling" patients like crazy!

I started writing and implementing internal promotions as well as "reactivation campaigns". Guess what…old patients started to come back "out of the woodwork" and current patients started to refer more patients. Best part…I never had to ask them. The marketing I was writing did all the work for me.

In fact…my response and conversion rates were so good…I was able to run much more advertising…with the same monthly budget. That's the power of EFFECTIVE advertising using world-class copy in your marketing.

The downside…my staff was so overwhelmed…they all threatened to quit if I didn't hire more staff to help. If was definitely…

Not A Bad Problem To Have

Not only that…It wasn't long before other Chiropractors in my area tried to mimic my ads and follow the media that I was advertising in.

The best part was…

I blew their marketing away…with every ad, every direct mail sequence I wrote and every media I used. You see…that's the beauty of great copywriting. YOU will ALWAYS be ahead of your competition…and THEY will ALWAYS play "follow the leader".

The reason was…that they were using pre-fab lead generation ads, sales letters, post cards and other media from templates they got from marketing kits they bought…or bad advice they got from local media sales reps, Chiropractic coaches and local ad agencies.

What does all this have to do with you?

Plenty if you've experienced any of the same advertising and marketing issues I was having. You see…these problems aren't unique to our industry. In fact, when it comes to advertising…EVERY business is the same!

I will quickly give you…

The Most Important Marketing Lesson I've Ever Learned…
"Marketing 101"

Here it is: There are "3 primary components" to marketing. Using Dan Kennedy's (the guru of direct response marketing) words-Message--Market---Media.

As a business owner, you know by now (or should) who your target MARKET is and most likely the different MEDIA you have available to you. If you've been in business for even a year or more, these sales reps have sought YOU out and pitched the benefits of their media. You've probably even tried many of them…like: the local newspaper, Val Pak, Yellow Pages, the internet, email and even some form of direct mail.

Some probably had marginal or better success. Most probably turned out to be expensive options and "not right" for your practice.

The truth is…almost any media works…if the RIGHT MESSAGE has been artfully crafted for your business, telling your unique story and why people should come to you over other Chiropractors in your area.

What does this mean for you? You need to find a way to craft the ultimate MESSAGE for your practice…and then use it in EVERY media you can find.

Here's your options…

1. Use templates you get from information marketing kits. This is usually good copy done by professional copywriters. The problem is…your competition is probably using the same templates. Even worse…after a while…your message gets stale and response rates start to plummet. I know…it happened to me!

2. Learn to write copy yourself. This is a great option if you're totally dedicated to long intense hours of study and learning…thousands of dollars in copywriting seminar fees and information marketing kits (I'm up to $25,235 so far this year). The other downside is…that it takes time away from running your primary business.

3. Hire a professional copywriter to write all of your advertising and marketing campaigns for you while you do what you do best…grow your practice and enjoy more time off. This can get expensive, but the dollars that come in from "well crafted" ads make the money you spend look like pocket change. Good copywriting ALWAYS pays for itself many, many times over. It is the exact reason why all of the largest businesses pay BIG money to professional freelance copywriters. They are the "lifeline" to generating huge profits for companies.

That's where I come in…

Here's What You Can Expect Using My Copywriting For Your Practice:

 
No matter how good your advertising is right now and how much your ads pull for you…having me re-write your ads will dramatically increase the response rate you get on every ad. (I want you to split test my ads against yours…you'll never use your old ads again).
How to maximize your marketing dollars. (You'll never waste money again wondering if your advertising will be effective). That means more money in your pocket every month. I have a proven "bag of tricks" so deep…you'll never be guessing again.
Imagine having a Rolodex that you can use every time you want or need more money. No more waiting months for advertising projects to be complete. With one phone call, you'll have a fresh new advertising project or a quickie ready to roll out and bring you in gobs of money…almost overnight!
How to decrease your returns and practically eliminate buyer's remorse by using a sequence of "stick letters" that work like magic. (You will immediately establish "lifetime loyalty" with your clients using these letters).
How to flood your database with new and fresh patient leads every day. Create lead generation ads that will create a steady stream of new leads without ever buying a cold list or hiring a sales force to prospect new patients. You'll have so many new leads every time you turn on your computer, you'll have to increase the storage on your computer just to handle your new database.
How to place your new ads in multiple media to "diversify" your marketing. (This is the key to creating a steady stream of new patients every month). You'll never worry again about dips in your income. This is the same strategy used by the wealthiest and most successful financial investors.
Create websites so effective…they will draw new patients from all around your office…while you sleep. Come into your office each morning and find messages waiting for you on your voice mail of new patients hungry to set appointments to see you.
Develop special reports you can send to your "active" and "inactive" patients to creatively reactivate your old patients, create more referrals from current patients, or use as a "customer service" tool to maximize patient retention. Most Chiropractors are using the same outdated tactics (if they use any at all) that have been around for decades…with nominal results.
Create email campaigns and auto responders that create a FREE marketing pipeline…that positions you as a health "expert" in your field, creates value for your patients, and effortlessly creates new referrals for you without lifting a finger. This is one area of marketing that is simple and easy to implement that your competition is most likely not using.
And there's more…
Eliminate time spent answering new patient questions on the phone and during consultations by creating "special reports" that literally "sell" your prospective patient for you. (By the time your patients call you, they will have every one of their questions and objections asked and answered for them in your "special report"). No more spending time trying to "sell" your patients over the phone.
How to create multi-step marketing sequences that will draw more and more patients with every mailing. (Use these sequences to put your marketing on autopilot). Once these special reports and marketing materials are created, you can use them for years to put your marketing system on autopilot…so you can use your new free time to enjoy your life more.
How to "farm" tons of local patients using outstanding direct mail campaigns that get opened every time. There are patients right in your practice's backyard that can be "mined" like diamonds over and over again using the right direct mail campaigns. Your practice will have an automatic "local presence".
Using outrageous marketing pieces to create "personality" in your marketing. Your patients will love you and will continue to come into your office forever. When your patients "connect" with you on a personal level, they'll never want to stray to another Chiropractor again. You become an "old friend" they can count on every time.
Create campaigns that will "reactivate" old patients so they will begin coming into your office again. This is the most profitable and the least expensive patients you can ever acquire. The bigger your list of old patients, the longer you can live off the income you'll create just from this list alone.
 


Listen…

I spend the majority of my time now creating "world class" campaigns and killer copy for my clients that hire me…creating MONSTER winners that bring in the BIG BUCKS letter after letter…ad after ad. These "proven" masterpieces continue to bring in the moula…mailing after mailing.
"We hired Chris to write a series of oversized postcards to increase the attendance of our teaser seminars. I have to admit, we were skeptical at 1st. We thought our ads were good enough. Chris convinced us to run the postcards he created for us. I'm happy to say, our seminar attendance increase by 57%. We have a fairly high fee for new clients to join our coaching program, so you can imagine what that means in new revenue to our company."

- Dr. Jeff Raffie - Gateway Chiropractic


And guess what?

These were the same Chiropractors that were struggling, had failing advertising programs, and were spending thousands of dollars and not getting results.

And now…

They don't worry any more about where the money is going to come from. They have huge smiles on their face as they make their weekly deposits into the bank from all the new wealth they are generating.

Trust me…this kind of wealth gives you security for you and your family. Not only that…you can solve pretty much the majority of problems in your life with a steady flow of new income. That means you get to take more time off to enjoy your life…outside of the office. For many people…the problem is…that it starts to flow in so fast…they don't know how to handle all that new wealth properly. It's really…

The Kind Of Problem You Really WANT To Have

Here's what you can expect when you work with me…

When I decide to take on a new client…I dedicate my focus, time and energy into YOUR project. My goal is to create advertising and marketing campaigns that will completely change your practice…and your financial future…literally OVERNIGHT. I mean that. One great advertising campaign…crafted and mailed properly and systematically…combined with proper tracking…can literally change EVERYTHING…overnight!

"I spent thousands and thousands of dollars on ads that looked cool to the doctor, but meant nothing to the people I was marketing to. Plain and simple, they did not work. You know which ones I'm talking about. After one month with Chris, I was able to decipher what ads were good, which ones were bad, and he created ads and marketing campaigns that I could implement right away… which blew away the competition!" Thanks Chris!

- Dr. Charles Livingston-United Chiropractic


I have the philosophy of total "psychic ownership" of my clients' practices. My goal is always to treat your practice "like it's my own". I will write copy for your practice like it's my money on the line. I use the metaphor of having a "gun to my head" when writing. It has to succeed or the gun goes off. I'll put the pressure on so you won't have to.

Here's how the whole process works:

Our first conversation is really a quick "courting period" to see if your practice problems will be solved by hiring a professional copywriter…and…if we feel that MY copywriting can solve YOUR problems.

When I decide to accept you as a client…that's where there real "magic" begins…

It starts with a phone conversation about your business and your current advertising and marketing program. Just think of it like a "brain purge". We WILL figure out what the lynch pins are in your practice right now…what is keeping your practice from exploding…and what needs to be "re-tooled".

The next step is a "5 Point Marketing Analysis". I will systematically tear down your current program and restructure it with you so you can put your marketing system on autopilot, so it will literally run itself. That gives you lots of time to enjoy your new life outside of your practice and create some new balance in your life.

Then…we move on to a gap analysis…determining what your goals are and what advertising steps need to be taken to get you there.

Once We Have Our Plan…The Writing Begins…The Clock
Starts Ticking…Until ALL Of Our Deadlines Are Met

When your advertising hits…your business will change…often in as little as 24 hours.
"Your ad out-pulled our best ads by 47%, the patients were higher quality and care acceptance doubled. Even better, the results were immediate. Thanks"

- Dr. Timothy Conroy-Conroy Chiropractic


Not only that…

Once you start using my copy…and see the results it produces for you…I guarantee you'll never want to use anyone else! And don't worry…the money that you spend on my services will be a fraction of what you will recoup in profits. Often, immediately within the 1st run of your new ads.

Here's just a partial list of some of the
copywriting services I offer my clients…

 
Direct mail campaigns Web copy Post cards
(all sizes) 		Editorials Display ads
Sales letters Lead generation ads AdvertorialsTear sheets Cover letters Radio advertisements
Email campaigns Yellow page ads Free standing inserts Public Relations campaigns Telemarketing campaigns
 

And that's not all…

I will create copy for any area of advertising that requires copy. I've written in and tested ads in EVERY media. It doesn't matter what market you're in either…the process of selling through great copy is always the same. The fundamentals never change!

This is gonna change your practice…and your life…I promise! And, since I do all the work, YOU get to have all the fun counting the money and starting to live the lifestyle that you've been dreaming about.

There is one caveat though…

I've chosen to only accept 4 new clients per month. The work and time I put into these projects is intense. Since I totally immerse myself into each client's project, I won't overload myself with too many projects just to make more money. I leave that gig to the local advertising agencies.

That means that I am very selective about who I work with. In fact, most of the time…I'm accepting new clients from referrals that come from other clients or past clients that I continue to write for. I don't pressure people to hire me as their copywriter…because I don't have to.

"Dr. Donofri's copy is by far the best at getting Chiropractors in front of the masses and dragging new patents into your office. We highly recommend him to our clients because his copy flat out works better than any marketing that's available today!"

- Bill Bontz-Integrity Marketing


I have extremely tight relationships with my clients and most of my clients use me over and over again when they need copy for new advertising and marketing projects.

Here's who should call:

1. People who are serious about making money and moving their business to the next level. I like to work with serious "players".

2. Chiropractors that understand the value and importance of excellent copy and advertising…and are willing to spend money to make money in their business.

3. People who have some understanding of what copywriting is. If you don't know what copywriting is…you're not ready to hire a professional copywriter yet.

Who shouldn't respond:

1. People looking for a "bargain" and are "copywriter shopping". The old adage of "you get what you pay for" is absolutely true. There are lots of hacks out there who will work cheap, but never promise results. You can find them anywhere on the web if you chose.

2. Businesses that operate in fear when making business decisions. If you keep making decisions the way that you've been in the past and haven't succeeded…you'll continue to get the same results that you've always gotten.

3. Anyone who is engaging in disreputable or fraudulent practices. My solid reputation is always on the line when I write for my clients and I want to continue to keep my karma sparkling clean.

Let me tell you…

There's NO OTHER INVESTMENT you could ever make in your financial future that will pay off dividends so fast and so easy…and with so little effort from you.

This is the kind of life changing choice that can change your entire future.

Here's what I'm offering you:
A FREE 15 minute consultation to determine if you need to hire a professional copywriter…and if I'm the obvious choice for your business.
My proprietary "5- point marketing analysis" on any of your ads or marketing materials…FREE. I will evaluate any one of your ads or marketing campaigns and show you where to make "key" improvements to maximize your results.


'NO HASSEL-NO NONSENSE GUARANTEE'

Here's my guarantee to you. After writing copy for you…if you're not totally satisfied with how the final product comes out…if your not completely convinced that my ads will totally blow away your current ads…if you're not sure that my copy will dramatically suck in new profits for your practice…I will completely rewrite your copy for you, starting from scratch…at my expense. You have absolutely nothing to risk. No hassles from me…no nonsense.

Here's what to do next: Fill out the "qualification questionnaire and marketing analysis" right now. I want to understand your practice, your current marketing system, your patients and your marketplace before we talk. I want our 1st conversation to be totally productive…no wasted time!

You can fax it back to me at 732 571-2659 or email it to me at NewPtMultiplier@aol.com
I will call you or email you within 24-48 hours to set up a FREE consultation. Leave your name and several good times to contact you as well as good contact numbers. I promise to call you back within 24-48 hours.

Here's your chance…if you're ready to make explosive changes in your income, take more time off…and entirely change your response rates.

Sincerely,

Dr. Chris Donofri
President-Chiro Copy On Demand Marketing Solutions, LLC

P.S. The sooner you get your "qualification questionnaire and marketing analysis" in to me, the better. Remember, I only take 4 new clients per month and I don't want to put any of my clients on a waiting list.

P.P.S. One more thing-it's very important! My "5-point marketing analysis" will automatically uncover "common" mistakes in your marketing that will instantly unlock hidden profits in your marketing. And…even if you don't become a client…the analysis is yours FREE. Consider it my gift to you just for trusting me on this.

All right-it's time to get moving. Send in your information and call me so we can get started on "Operation Marketing Auto-Pilot"…and start bringing in the BIG moula!

Download the "qualification questionnaire and marketing analysis" HERE
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